Group Travel Leader

Joker Business Solutions partnered with The Group Travel Leader to design and develop a completely new website that better serves both its readers and internal team. The project included importing and organizing existing content and resolving theme issues that were impacting performance and consistency. To improve the user experience while reducing unnecessary page creation, Joker implemented interactive pop-ups and streamlined functionality that keeps visitors engaged without overwhelming the site's navigation. Behind the scenes, the new website was built with ease of management in mind, giving the client a simpler content management system that allows their team to quickly make weekly updates, publish new articles, and maintain their industry-leading travel publication with confidence. The result is a faster, more organized, and highly functional website that supports The Group Travel Leader as it delivers valuable resources to the group travel industry.